Bloomberg for personal finance
You're earning well. But are you actually building wealth?
GWP gives you the same wealth intelligence institutional portfolio managers use - one score, five dimensions, and exactly what to do next. Built for professionals who are serious about building, not just earning.
Score Momentum
+12 this week
Risk Drift
-2 exposure
GWP Intelligence Layer
A real-time view of trajectory, risk, and next-best actions.
GWP Score
712
Risk Score
71
Next-best action
Increase emergency runway by $500 to improve liquidity resilience.
Why GWP exists
Every institutional portfolio manager on Wall Street has a system for performance, attribution, risk, and next moves in real time. The professional earning $150K managing their own financial life has a budgeting app and a vague sense of anxiety.
GWP closes that gap. Think of it as the Bloomberg Terminal for your personal financial life - rebuilt for the 32 million professionals it was never designed to serve.
What GWP does
GWP Score (0-850)
Your composite wealth intelligence score across five structural dimensions. One number that shows your actual wealth trajectory.
Score Attribution
See why your score moved this week, which behavior caused it, and what to do next. No guessing.
Risk Score
A personalized profile from capacity, attitude, and appetite. Know risk taken versus risk understood.
Goal Tracking
Map house, retirement, and financial independence goals directly to your score and timeline.
AI Next-Best Actions
Specific recommendations that move your number most based on your actual financial situation.
Financial Education
In-context learning tied to your score dimensions so behavior change becomes durable, not temporary.
Not another budgeting app
Other apps
GWP
Show you data
Tells you what it means
Track what happened
Predict what should happen next
Generic advice
Attribution-driven next actions
Dashboard without direction
Intelligence with a score
Social proof
Shown to real podcast listeners before launch - nearly half said they'd pay for the score.
Pricing - Simple and transparent
Free
Your GWP Score, always visible. See where you stand.
- GWP Score (0-850)
- Risk Score
- 5 dimension breakdown
- Weekly score update
Pro - $29/month
Full intelligence. Attribution, actions, goals.
- Everything in Free
- Score attribution - see exactly why it moved
- AI next-best actions
- Goal tracking and timeline
- Detailed dimension drill-down
- Priority support
No credit card required to start. Cancel anytime.